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Brands

Brands represents the primary identity of a business or organization using the InZone platform. Each user must create at least one brand to begin managing campaigns. Brands are crucial for maintaining a consistent visual identity across all advertisements.

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Sub Brands

Sub-brands are a secondary brand under the umbrella of the main brand. It allows businesses with multiple product lines or services to differentiate campaigns while still maintaining a connection to the primary brand identity.

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Hotels

Hotels are the online destination where ads created through InZone will be displayed. Each brand or sub-brand should have an associated website where the banner ads will be injected or managed. This can be your own business website or external platforms like Google Hotels.

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Labels

Labels help organize campaigns by categorizing them under specific pages.

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Pages

Pages refer to specific sections of a website where a banner ad will be injected. Users can configure which pages will display certain ads based on their target audience or the goals of the campaign.

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Campaigns

Campaigns are the core of the advertising process in InZone. A campaign is a group of advertisements centered around a specific promotion, event, or offer. Users can create multiple campaigns for different purposes, with each campaign containing detailed configurations, such as where ads will be shown, who the audience is, and the schedule.

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Campaign Target

Targeting allows users to define specific audience segments for their campaigns. Targeting can be based on geographic location, language, device type, or demographic data. This ensures that ads are shown to the most relevant audiences, maximizing effectiveness.

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Banners

Banners are the visual advertisements created within InZone. These can be customized using your brand’s assets (logos, colors, images) and include messaging and calls-to-action. Banners are flexible and can be displayed on websites, social media platforms or third-party advertising services such as Google Ads and Facebook.